mmrulz
07-19-2002, 06:51 PM
Avril Lavigne's LET GO Sets Soundscan Record With Five Consecutive Sales Week Increases -- LET GO Certified RIAA Platinum
NEW YORK--(ENTERTAINMENT WIRE)--July 17, 2002--
Strengthened by #1 Single "Complicated,"
Arista recording artist Avril Lavigne surpasses an all-time Soundscan record this week as LET GO becomes the first debut album by an artist in recent memory (i.e. not a soundtrack or 'hits' compilation) to post 5 consecutive weeks of increased sales since its June 4th in-store date, it was announced today by Antonio "L.A." Reid, President and CEO, Arista Records.
Sales of LET GO have been driven by "Complicated," the #1 Top 40 mainstream single whose video clip has been a daily staple (since May 8th) on MTV's "TRL" and this week hit #1 on the countdown. Fueled by a unique marketing campaign with AOL Music, weekly sales of LET GO have gone from 62,000+ units its first week to 147,000+ units for the week ending July 14th. This is an extraordinary achievement for both artist and label during a regular (i.e. non-holiday) sales period. LET GO is certified Platinum by the RIAA.
In what is shaping up as THE best new artist story of the year, Avril has defied all trends and "connected with a lot of people," as Billboard Charts Director Geoff Mayfield told USA Today. ("Avril Lavigne Skates Straight To the Top," July 10, 2002).
Praised by Mr. Reid as "the best new artist of this year," the 17-year old self-styled sk8er punk Avril Lavigne earned a 3-star review in Rolling Stone for LET GO. Describing her voice as "equal parts baby girl and husky siren. . . capable of setting off car alarms several city blocks away," the magazine heaped hype on the next single, "Sk8er Boi": ". . . preppy ho disses young scofflaw, who then becomes MTV star and -- psych! -- Avril's boyfriend!"
Avril is currently on a whirlwind promotion and publicity tour of Europe.
NEW YORK--(ENTERTAINMENT WIRE)--July 17, 2002--
Strengthened by #1 Single "Complicated,"
Arista recording artist Avril Lavigne surpasses an all-time Soundscan record this week as LET GO becomes the first debut album by an artist in recent memory (i.e. not a soundtrack or 'hits' compilation) to post 5 consecutive weeks of increased sales since its June 4th in-store date, it was announced today by Antonio "L.A." Reid, President and CEO, Arista Records.
Sales of LET GO have been driven by "Complicated," the #1 Top 40 mainstream single whose video clip has been a daily staple (since May 8th) on MTV's "TRL" and this week hit #1 on the countdown. Fueled by a unique marketing campaign with AOL Music, weekly sales of LET GO have gone from 62,000+ units its first week to 147,000+ units for the week ending July 14th. This is an extraordinary achievement for both artist and label during a regular (i.e. non-holiday) sales period. LET GO is certified Platinum by the RIAA.
In what is shaping up as THE best new artist story of the year, Avril has defied all trends and "connected with a lot of people," as Billboard Charts Director Geoff Mayfield told USA Today. ("Avril Lavigne Skates Straight To the Top," July 10, 2002).
Praised by Mr. Reid as "the best new artist of this year," the 17-year old self-styled sk8er punk Avril Lavigne earned a 3-star review in Rolling Stone for LET GO. Describing her voice as "equal parts baby girl and husky siren. . . capable of setting off car alarms several city blocks away," the magazine heaped hype on the next single, "Sk8er Boi": ". . . preppy ho disses young scofflaw, who then becomes MTV star and -- psych! -- Avril's boyfriend!"
Avril is currently on a whirlwind promotion and publicity tour of Europe.